The Parashars

Transforming Parashars with Zoho


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Zoho One Case Study

Name: The Parashars

Project Duration: 2 Months

Team Members: 3

Functional Scope:

  • Centralized Customer Data
  • Automate Accounting Process
  • Reduce the complexity of the sales process

About The Parashars

Parashars

The Parashars, Founded in 2017, The Parashars has quickly established itself as one of India’s most reliable and trusted visa consulting agencies. What began as a small initiative has grown into a leading service provider, assisting individuals and families with visa applications for destinations across the globe. The agency is recognized for its transparent, client-centric approach and a hassle-free visa process that combines both online and offline support. Over the years, The Parashars has maintained a high success rate by offering personalized consultation, process guidance, and end-to-end support to visa seekers. Today, The Parashars is considered among the few visa experts in India that clients can consistently depend on for accuracy, efficiency, and trustworthy advice. Their reputation is built on years of dedication, professionalism, and a proven track record of helping people achieve their travel and settlement goals.

Problem Descriptions

Fragmented Customer Data
Unclear Segregation of Leads and Contacts

Without a proper distinction between leads and contacts, it became challenging to track client journeys effectively. This caused duplication, confusion, and inefficiencies in managing prospects and existing clients.

Ineffective Marketing Campaigns
Lack of Automated TAT (Turnaround Time) Calculations

The absence of automated TAT tracking for various processes resulted in delays and inconsistencies. This made it difficult to measure performance, prioritize tasks, and ensure timely client service.

Limited Data Collection
Undefined Escalation Framework

With no structured escalation points in place, accountability was often unclear. This led to slower resolutions, missed follow-ups, and potential dissatisfaction among clients.

Our Solution Approach

.
#1

Leads & Contacts Management

Created separate modules to clearly distinguish leads from contacts, ensuring smooth tracking and nurturing.

Leads & Contacts Management
#2

Automated TAT Tracking

Configured workflows to calculate and monitor TAT for different visa processes, reducing delays and improving efficiency.

Automated TAT Tracking
#3

Defined Escalation Matrix

Built escalation rules and notifications to ensure timely follow-ups, accountability, and client satisfaction.

Defined Escalation Matrix

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Contact Info.

Tower - 4, NX One, B-1001, Amrapali Leisure Valley, Greater Noida, Uttar Pradesh 201301

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